How should I use ai? I've been dabbling in it, and I want to share four easy ways that I've been using it. #1: Blogging The first way to use AI -- blogging. It seems to be the consensus among marketers that blogging is the easiest way to use AI. However, watch out for one thing: don't just copy and paste from what AI gives you. Number one, there's copyright issues, and number two, pretty soon all of us are going to be able to recognize whether or not something has been written by AI. So my tip -- share your opinion. No one else owns your opinion and it can't be copyrighted. Use AI as a launching point to give your ideas about a subject. People want to know what you think anyways. AI does a good job of brainstorming those first thoughts for you. #2: Picture Descriptions AI can be a great tool also for describing pictures. Now, most website services, they allow you templates for wonderful, beautiful pictures, but it's not real obvious about where you enter the d...
In this series, I cover how Nudge Theory can help you increase sales by making it easier for your customers to buy from you. Hey, Shelby from Mozilla Social Media here, and I'm going to start a new educational series every month where I answer common questions that I get from clients and other folks. I have my little bag here of common questions. I'm going to pull out a question and give you my thoughts on it. [pulls card] "How can I get more sales?" I get this question a lot, but there's one main factor that is often overlooked, and it's known as Nudge Theory . Nudge theory is a term from behavior economics and is one of my favorite ways to market . It was created by Richard Thaler , and how he likes to describe it is "choice architecture." So how do we build and organize things to make it as easy as possible for someone to make the choice that we want them to make? As business owners, it's easy to want to put as much information out there as...
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